How skin changes
From our late twenties, collagen production gradually slows and cell renewal takes longer. Years of sun exposure add to it, showing as fine lines, uneven tone and a loss of firmness and glow. Barrier function also tends to weaken, so skin gets drier.
The three pillars
Protect every day with broad-spectrum sunscreen. Renew with retinol, the most studied ingredient for visible ageing. Support with antioxidants and a healthy barrier so skin can tolerate actives and hold moisture.
Start gently, stay consistent
Introduce retinol two or three evenings a week and build up. Pair it with a barrier moisturiser. Consistency over months matters far more than intensity.
SWSkinn provides skincare guidance, not medical diagnosis. If your skin is painful, worsening quickly or you're worried, please see a dermatologist.



